10 Signs Your Marketing Needs an Audit

AKA: How to Tell if Your Biz is Stuck in Marketing Limbo

So, you've been in business for a little while now. You're posting, showing up, maybe even running some ads… but it’s just not clicking.

Something’s off. You’re not getting the results you hoped for. But you can’t quite put your finger on what’s wrong.

Sound familiar? It might be time for a marketing audit — and these 10 signs are your red flags.

1. Leads Have Dried Up

If your inbox has gone cold and your phone’s not ringing, that’s a flashing neon sign that your marketing needs a tune-up.

2. You’re Not Sure What’s Working (or What’s Not)

If you’re just guessing your way through your marketing efforts, it’s time to get some clarity. Gut instinct only gets you so far — data is your new BFF.

3. Your Socials Feel Like a Ghost Town

You're posting, but no one’s engaging. No likes, no comments, no DMs. You don’t need to go viral, but something’s gotta shift.

4. Your Brand Looks Like a Mashup Mixtape

Your visuals and messaging are all over the place. A consistent, recognisable brand builds trust. If things feel disjointed, your audience notices — and bounces.

5. Your Messaging is Muddled

If your audience can’t instantly understand what you do and who you help, they won’t stick around. Confused people don’t convert.

6. Marketing Feels Like a Time Suck

You’re spending hours making content, writing emails, or playing around in Canva — and seeing little to no return. That’s a clear sign you’re working harder, not smarter.

7. You Boosted a Post and Hoped for the Best

Running ads without a strategy is like throwing glitter into the wind and hoping it lands on your ideal client. (Spoiler alert: It won’t.)

8. You Never Check Your Analytics

You can’t improve what you’re not tracking. If you're ignoring the numbers, you’re ignoring valuable clues about what’s actually working.

9. People Visit Your Website… Then Leave

If you’re getting traffic but no conversions, something's not landing. Your copy, your offer, or your layout might be the culprit.

10. Marketing Feels Draining, Not Empowering

If you feel overwhelmed, uninspired, or just plain tired of your marketing efforts — it’s time to simplify, streamline, and shake it up.

Time to Audit + Adjust?

You don’t have to start from scratch — you just need a clear-eyed view of what’s working and what’s not. That’s where a marketing audit comes in.

Check out my Like A Marketing Surgeon audit package, designed to get your strategy back on track and your marketing firing again.